Gain a comprehensive understanding of Salesforce Marketing Cloud Engagement with this complete course bundle. Covering 10 essential topics, including Journey Builder, Automation Studio, Data Extensions, and Marketing Cloud Connector, this bundle equips you with the knowledge and skills to streamline operations and execute effective marketing campaigns. Designed for professionals familiar with our consulting expertise, this resource offers practical insights to enhance your platform usage and improve ROI. Take advantage of this bundle to elevate your Marketing Cloud capabilities and drive meaningful customer engagement.

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Our primary expertise spans implementations, migrations, and managed services for Salesforce applications including, but not limited to, Marketing Cloud Engagement, Personalization, Account Engagement, Data Cloud, Loyalty Management, Intelligence, Sales Cloud, Service Cloud & Tableau.






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Bundle Contents


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(MCE) 1.0 Users, Permissions, and Profiles

User Setup, User Profiles, and Permissions in Marketing Cloud provide a robust framework for administrators to configure individual user access, define custom roles, and manage permissions, ensuring a secure and controlled environment while granting the right level of access to different team members based on their responsibilities

Adam Blake

Adam Blake

(MCE) 1.1 Business Units

Business Units represent distinct entities within an organization, each operating independently to manage data, subscribers, and marketing activities, allowing seamless collaboration and efficient management across diverse teams and departments

Adam Blake

Adam Blake

(MCE) 1.2 Sender Authentication Package (and SSLs)

Sender Authentication Package boosts email credibility and deliverability, ensuring your messages reach the right audience and build trust for your business.

Adam Blake

Adam Blake

(MCE) 1.3 Data Extensions

Data Extensions are a versatile and essential feature within Marketing Cloud that empowers marketers to securely store and manage valuable customer data. With Data Extensions, you can effortlessly organize and segment information, enabling targeted and personalized marketing campaigns that drive better engagement and lasting customer relationships

Adam Blake

Adam Blake

(MCE) 1.4 Sender Profiles

Discover the essential foundations of Marketing Cloud Sender Profiles, enabling marketers to efficiently manage and customize email sending configurations for enhanced targeting and engagement

Adam Blake

Adam Blake

(MCE) 1.5 Creating (And Sending) An Email

Sending an email is a fundamental feature of Marketing Cloud that empowers marketers to effortlessly deliver targeted and engaging messages to their subscribers' inboxes, driving customer engagement and fostering meaningful interactions with the audience.

Adam Blake

Adam Blake

(MCE) 1.6 Journey Builder

Journey Builder revolutionizes marketing by empowering personalized and automated customer journeys, delivering the right messages at the right time, fostering lasting customer relationships.

Adam Blake

Adam Blake

(MCE) 1.7 Automation Studio

Automation Studio is a key component of the Salesforce Marketing Cloud application, designed to streamline and automate marketing processes. This tool empowers users to create, schedule, and execute complex, data-driven marketing campaigns with ease. Key features include workflow automation, email marketing automation, and data management. Users can define and automate tasks, ensuring timely and personalized communication with customers. Automation Studio plays a crucial role in enhancing efficiency, optimizing marketing strategies, and delivering targeted messages to the right audience at the right time.

Adam Blake

Adam Blake

(MCE) 1.8 Marketing Cloud Connector

Unleash the power of seamless integration between Salesforce and Marketing Cloud, combining customer insights for targeted, personalized marketing campaigns and a cohesive customer experience.

Adam Blake

Adam Blake

(MCE) 1.9 File Transfer Protocol

Marketing Cloud FTP (File Transfer Protocol) is a secure and efficient data transfer mechanism that enables marketers to seamlessly exchange large volumes of data, including subscriber lists, content assets, and campaign information, facilitating streamlined communication and enhancing marketing operations

Adam Blake

Adam Blake